• Work with customer acquisition team to optimize campaigns, offers and landing pages based on detailed analysis of costs, click rates, conversion rates and customer quality 
• Gain strong knowledge of various data sources and make suggestions to optimize reporting and operational efficiencies 
• Create ad-hoc reports and analyses using SQL and Excel based on loosely defined business questions 
• Track and analyze the performance of customer retention programs for multiple customer segments 
• Work with customer retention team to develop new retention programs that will drive improvements in lifetime value 
• Track and analyze content usage by the the membership base 
• Track and analyze user behavior on the website 
• Make recommendations to senior management on how to improve performance and maximize marketing profitability 
• Create templates and automation tools for re-occurring reports and analysis to increase the efficiency of the department 
• Work closely with the VP to manage and develop the Marketing Analytics team

• 4-5+ years of marketing/analysis experience in a direct-to-consumer environment. Content based and/or online analytic experience is desired 
• Proven analytical and quantitative skills including a strong understanding of online marketing metrics, data sources, database mining, etc. 
• Previous experience in analyzing new customer acquisition, retention, lifetime value, and trends 
• Ability to create ad hoc spreadsheets and statistical graphs 
• Extensive hands-on interaction with computer systems, database applications, and analytical tools. Will include advanced skills in Excel, PowerPoint, and SQL 
• BA/BS in Business, Marketing or related field 
• Strong written and verbal communication skills with individuals at both peer and management levels. Includes the ability to communicate highly technical information in an understandable and actionable format 
• Ability to thrive in an accountable, highly entrepreneurial, dynamic and hands-on environment 
• Ability to succeed in a fast paced, changing environment that requires the ability to "multi-task" and implement high priority initiatives 
• Strategic acumen coupled with a high attention to detail and the ability to audit his/her own work for accuracy and quality 

Resume Submission Link

Please place or leave Strategic Marketing Analysis in the subject line.

This quantitative position is critical to analyzing data relevant to the company's growth in mobile music, video and entertainment genres.

This position will supervise and manage quantitative analysis of media metrics from both primary and secondary sources. Those seeking quantitative marketing jobs will enjoy the diversity and autonomy granted in this position.

The capacity of this "Manager of Quantitative Analytics" should include the ability to conduct ad-hoc research relevant to trends, usage and behavior patterns of customers as they utilize online and wireless products of the company to assimilate various forms of wireless media entertainment. 

Director Creative Sales Development - Marketing Ideation

New York City, NY - USA

U.S. based multiplatform, mobile and PC based information service.  With greater penetration than Google!  Mobile, Online and Social Media.  Confidential search. Details discussed with qualified candidates. 

Compensation

$125,000 to $160,000 and bonus based on experience 
Outstanding health, wellness, PTO, stock and retirement benefits

Job Description

The Sales Development Director is responsible for conceiving and developing creative marketing solutions that leverage the full breadth of the firm's mobile, online and social media platforms to help the firm achieve its overall revenue goals.  Clients are major brands, advertising agencies and large-sized businesses.

This role requires a self-starter with high initiative, who can think creatively and strategically, can work collaboratively as a team player, and has very strong presentation, copy, and interpersonal skills.  We are looking for someone who is highly detail oriented, can thrive in a deadline-driven, face-paced environment and has familiarity with online advertising platforms and executions.

The ability to make responses to RFP's flow well, look great and address the creative needs of Automotive, CPG, Electronics, Gaming, Entertainment and all the many businesses that the company presents to once their RFP's are received.

Essential Skills:
 

• Experience with conceptualizing integrated ideas and writing proposals and strong PowerPoint skills.
• Ability to think strategically, understanding sales needs and translate these needs into compelling concepts and programs 
• Exceptional proposal writing, presentation and interpersonal skills
• 5-7 years’ experience working in media (3-4 years with interactive, internet, web or mobile knowledge)
• 3+ years of account planning/strategic planning experience in an advertising agency environment (strongly desired)
• Extremely detailed oriented, with the ability to manage many tasks at once and drive process and organization
• Excellent communication, interpersonal, reasoning, and organization skills
• Ability to work proactively and independently 
• Enthusiastic, energetic, focused individual, highly detail oriented and able to thrive in deadline-driven environment
• Extensive background generating and executing multi-platform, integrated programs
• Experience working in a fast paced, constantly evolving, team environment
• Working knowledge of Salesforce.com 

Requirements
 
• Bachelors degree in marketing or related field
• Minimum 5 years experience (preferably working in a digital or mobile advertising environment and with advertising agencies)
• Exceptional proficiency in PowerPoint a must
• Creative design background and graphics including Photoshop proficiency considered a plus
• Marketing and selling background a big plus

Contact

Mr. Tony Filson
President
Filcro Media Staffing
521 Fifth Avenue
New York, NY  10175

Resume fax:  (212) 599-1023
Resume: e-mail

Please attach your resume and leave the words Sales Development and Ideation Director in the subject line of your e-mail.