Broadcasting and Interactive Media Executive Search - Since 1985
Vice President or Senior Vice President - Online Advertising Sales
New York City, NY - USA
U.S. based international media and entertainment company seeks a Senior Vice President of Online Advertising Sales for their integrated TV/Online Media and Entertainment Groups
$500,000 to $600,000 and incentives
Outstanding health, wellness, savings, retirement benefits and other incentives
U.S. based international media and entertainment conglomerate is seeking a Senior Vice President of Online Advertising Sales to lead a group of national digital advertising sales executives in New York City.
- Manage national sales teams and digital sales support personnel to include:
- Client & Creative Services
- Digital Ad Networks
- Integrated sales with sister cable TV networks.
- Identify key client, industry, vertical and agency relationships that will optimize the brand and revenue.
- Mentor, train and improve the work process and efficacy of sales personnel
- Creatively develop programs that sales personnel can present and sell to online advertisers
- Act as liaison with other internal media resources and platforms to optimize crossplatform opportunities.
- Set budgets and goals for sales staff.
- Hire, attract and maintain the continuity and professionalism of sales personnel
- Keep sister TV Networks aware of opportunities and build relationships with your TV counterparts to build solid Online/TV working relationship at all times.
- Attend Digital and TV Network upfronts
- Attend TV Network and Digital industry special events
- Set agenda for digital sales growth, maintain business plans and execute to bring plans to fruition.
- Prior digital management/supervisory experience a must.
- Min. 7-10 years of experience working in national media sales with 3-5 years of recent national interactive sales management experience
- Experience with conceptualizing digital and integrated ideas and writing or directing proposals for major accounts.
- A solid understanding of account planning/strategic planning in an advertising agency or digital media property.
- Knowledge of building micro-sites, sponsorships and other advertising programs, as well as, experience with ad-serving systems (i.e. Dart, Mediavisor, etc.)
- Extremely detailed oriented, with the ability to manage multiple projects simultaneously
- Excellent verbal, written and presentation skills.
- Experience working in a fast paced, constantly evolving, team environment in a large media or entertainment company.
- The ability and desire to interface with top agencies and clients on high profile accounts.
- BA/BS or equivalent.
Please attach your resume and leave the words SVP Online Advertising Sales in the subject line of your e-mail.
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